Hello there!

I create digital interfaces that connect people with advanced technology.

My work focuses on making complex systems intuitive, empowering, and deeply human.

My Work

What I've designed recently.

How I Design

Technical & Strategic

  • AI-Native Product Design designing products where AI is part of the core experience
  • Human-AI Interaction creating intuitive collaboration between users and intelligent systems
  • Systems Thinking designing across complex ecosystems, workflows, and platforms
  • Hardware-Software Integration connecting digital interfaces with physical products

Core UX & Product Design

  • UX for AI Products designing transparent, trustworthy, and controllable AI experiences
  • Rapid Prototyping & Vibe Coding quickly turning ideas into working prototypes using AI tools
  • User Experience Design crafting clear flows for complex products
  • User Research & Validation understanding real user needs and testing ideas early

Emerging Focus

  • Agentic Interfaces designing experiences where AI agents assist users
  • Human-Machine Interfaces (HMI) interfaces for robotics, industrial, and IoT products
  • AI-Assisted Design Workflows integrating AI into research, ideation, and prototyping

About

My journey started in industrial design and grew into digital product design.

My path started about ten years ago, when I decided to study Industrial Design at university. That is where I first discovered how design shapes the way people experience the world.

After graduating, I shifted from physical product design to digital experiences, always driven by the idea of bridging the gap between the physical and digital worlds.

For the past four years, I have worked in hardware and software integration companies, collaborating with cross-functional teams to turn complex technology into something people can truly understand and enjoy using.

After six years working in design, I have focused my work on improving how people interact with technology, finding better ways to connect design, engineering, and business. I am passionate about creating products that feel intuitive, human, and meaningful.

Portrait of Maria Ciccarelli